Invoice Guide

Invoice Example: 10 Real-World Samples + What Makes Each Work (2025)

When you search "invoice example," you want to actually see what one looks like β€” not just read about it. This guide shows you ten real, ready-to-copy invoice examples covering every common situation, from basic freelance work to VAT-registered businesses charging on retainer.

Chaser teamΒ·May 15, 2025Β·9 min read

Invoice example 1: Basic freelancer (no VAT)

This is the most common invoice type β€” a sole trader or freelancer charging for project-based work without VAT. If your annual turnover is below Β£90,000 (UK) or you're not VAT registered for another reason, this is your format.

INVOICE

No. INV-2025-001

Date: 10 May 2025

Due: 24 May 2025

From

Jane Smith Consulting

12 Maple Lane, Bristol BS1 2AB

jane@janesmith.co.uk

Bill to

Green Oak Agency Ltd

9 Commerce Way, Leeds LS1 4DW

accounts@greenoak.co.uk

DescriptionQtyRateAmount
Website copy β€” 5 pages (Home, About, Services, Blog, Contact)1Β£800Β£800
SEO keyword research report1Β£200Β£200
TOTALΒ£1,000

Payment details

Bank: HSBC Β· Sort: 40-00-00 Β· Acc: 87654321

Not VAT registered. Payment due within 14 days. Thank you!

What makes this work:Clear descriptions (not just "writing services"), specific deliverables listed, payment terms stated, bank details included. No VAT β€” and that's explicitly noted so the client doesn't question it.

Invoice example 2: VAT invoice (UK)

Once you cross the Β£90,000 VAT threshold, your invoices must show VAT number, VAT rate, and the VAT amount separately. This is called a "full VAT invoice" and it's a legal requirement.

VAT INVOICE

No. INV-2025-087

Date: 10 May 2025

Due: 09 June 2025

From

TechSpark Solutions Ltd

44 Innovation Drive, London E1 6RR

VAT No: GB 123 4567 89

Bill to

Meridian Retail Group

100 Retail Park, Birmingham B1 1BB

VAT No: GB 987 6543 21

DescriptionNetVAT%VAT
E-commerce platform development β€” Phase 2Β£4,00020%Β£800
Hosting setup & SSL configurationΒ£35020%Β£70
Subtotal (net)Β£4,350
VAT (20%)Β£870
TOTALΒ£5,220

Bank: NatWest Β· Sort: 60-00-04 Β· Acc: 11223344

Invoice example 3: Hourly rate invoice

Charging by the hour? Your invoice needs to clearly show the rate, number of hours, and ideally a brief description of what was done in those hours. Clients appreciate the transparency.

INVOICE

No. INV-2025-019

Date: 10 May 2025

Due: 24 May 2025

From

Marcus Webb Design

Freelance UI/UX Designer

marcus@webbdesign.co.uk

Bill to

Luminary App Studio

finance@luminaryapps.io

DescriptionHoursRate/hrAmount
Mobile app UI redesign (onboarding flow)10hΒ£75Β£750
Component library updates (Figma)8hΒ£75Β£600
Stakeholder review session & revisions6hΒ£75Β£450
TOTAL (24h)Β£1,800

Monzo Β· Sort: 04-00-04 Β· Acc: 55667788 Β· Not VAT registered

Invoice example 4: Monthly retainer invoice

Retainer invoices are the simplest of all β€” a flat monthly fee for ongoing services. Keep them short and professional. The value of the retainer was agreed upfront; the invoice just confirms the billing cycle.

INVOICE

No. INV-2025-MAY-R01

Date: 01 May 2025

Due: 08 May 2025

From

Bright Social Media Ltd

hello@brightsocial.agency

Bill to

Coastal Kitchens UK

ops@coastalkitchens.co.uk

DescriptionAmount
Social media management retainer β€” May 2025
(Instagram, LinkedIn, Facebook Β· 3 posts/week Β· monthly report)
Β£1,200
TOTAL Β£1,200

Barclays Β· Sort: 20-00-00 Β· Acc: 33445566 Β· Not VAT registered

Invoice example 5: Deposit (partial payment) invoice

Charging a 50% deposit before starting work? Smart move. A deposit invoice clearly shows what the total project is worth, what's being paid now, and what will be due on completion.

DEPOSIT INVOICE

No. INV-2025-D003

Date: 10 May 2025

Due: 17 May 2025

From

Clara Reeves Photography

clara@clarareeves.com

Bill to

The Wilsons

emma.wilson@email.com

Wedding photography β€” 8 hours, 2 photographers, edited galleryΒ£2,400
Less: balance due on delivery (INV-2025-F003)βˆ’Β£1,200
50% DEPOSIT DUE NOWΒ£1,200

Starling Β· Sort: 60-83-71 Β· Acc: 99887766

Work begins once deposit is received. Balance due within 7 days of gallery delivery.

5 invoice types at a glance

Invoice typeBest forKey feature
Basic freelanceOne-off project work, not VAT registeredSingle total, clear deliverables
VAT invoiceVAT-registered businesses (UK: Β£90K+ turnover)Shows net / VAT / gross separately
Hourly rateTime-tracked work, consultants, developersHours Γ— rate per line item
RetainerOngoing monthly servicesFlat fee, billing period stated
Deposit / partialProjects requiring upfront commitmentShows total, deposit, balance due

What every invoice example has in common

Across all five examples above, these fields appear without exception:

βœ“Your name and address
βœ“Client name and address
βœ“Unique invoice number
βœ“Invoice date
βœ“Payment due date
βœ“Itemised list of services
βœ“Total amount due
βœ“Payment method / bank details
βœ“VAT number (if VAT registered)
βœ“VAT amount and rate (if applicable)

3 mistakes in most invoice examples online

❌ Vague service descriptions

Writing 'Design work β€” Β£500' tells the client nothing. A client receiving 'Homepage redesign β€” 3 concept rounds, Figma source file, developer handoff notes' is far less likely to dispute it.

❌ Missing payment information

An invoice that only says 'BACS' without account number or sort code is useless. Always include full bank details, or a direct payment link. The easier you make it to pay, the faster you get paid.

❌ No invoice number

Many invoice examples online skip the invoice number field, perhaps to seem simple. Don't. Invoice numbers are required by HMRC for VAT invoices, help you track payments, and protect you in disputes.

FAQs about invoice examples

Can I copy these invoice examples?

Yes β€” these examples are provided as free templates. Just update the names, amounts, and details to match your own services. If you want a pre-built invoice with automatic PDF export, Chaser does this for free.

Do I need accounting software to create an invoice?

No. You can create a professional invoice using Google Docs, Word, or a tool like Chaser. Dedicated invoicing software adds value through automation (auto-numbering, PDF export, automatic reminders) but it's not legally required.

What's a proforma invoice example?

A proforma invoice looks like a regular invoice but is sent before work is confirmed or delivered β€” essentially a quote in invoice format. It's not a legal payment demand. Once the work is confirmed, you'd follow up with a real invoice.

What if my invoice format doesn't match my country's rules?

Invoice requirements vary by country. UK invoices need a VAT number if you're VAT registered. US invoices typically include a payment address instead. EU B2B invoices may need reverse charge VAT wording. Always check your local tax authority's requirements.

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